With Valentines Day around the corner I can't help thinking about sustainability in the floral industry. As a flower farmer that is all about local, sustainable flowers there’s a bit of a disconnect for this holiday. Flowers are so huge for Valentines Day but we don’t grow flowers here in February (without a whole lot of heated help)!
I listened to a well-informed and interesting podcast a few weeks ago on sustainability within the floral industry. It was an interview with Cel Robertson of @forevergreenflowerco on @girlflowerpodcast
I find it a bit overwhelming to engage in this conversation. It feels heavy. I feel like such a small cog in a bigger system and being a conscientious consumer feels like it takes a lot of work. But, I seek to do my part to think about this as Valentine’s rolls in.
Here are some things I know:
1. there is a lot of weirdness and problems around Valentine’s Day but it is a great thing to tell people you love them
2. We can show someone we love them and care for the earth at the same time
2. Flowers are a great way to spread love and beauty
3. In-season flowers are the most sustainable way to go
Photo by Christine Phillips Spring 2021
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